Harvey Nichols, Window Displays

Harvey Nichols, famed for its innovative window displays, has launched a brand new concept ‘Everyday Design‘ inspired by the AW10 trend of ‘understated classics’ – as seen in collections by Celine & Stella McCartney.
The window displays make use of everyday mundane objects to create giant structures including… a hammer made of nails, a tree shaped by pencils, a bench assembled of books, a Ferrari created from plastic horses and a piano constructed of cassette tapes. 2010

Window displays created by two royal college of art students, to coincide with London fashion week.
 The seven displays – called Futuristic Flowers – were created by Taiwanese designer Hsiao-Chi Tsai, who graduated from RCA Constructed Textiles course last year; and Japanese artist Kimiya Yoshikawa, who graduated from the RCA Sculpture course. 2007

UK designer and wood-bender extraordinaire Charlie Whinney has brought his individual vision to Harvey Nichols in a giant 50 metre long steam-bent Oak and Ash sculpture, incorporating real branches, roots and tree-stump. The sculpture totals over 450 metres of unique steam-bent wood, which twist, curve, coil and dance their way through the whole length of the store including over the main entrance, in a bizarre series of surreal scenes. A CurlyShade from Charlie’s range can be found hidden in the middle of the scene, and the mannequins flaunt hair and headdresses made from steam-bent wooden coils.July 2009

Harvey Nichols unveiled their Christmas windows and this year they are on a theme of Frozen Christmas with props frozen in ice and scattered tools left in the display to look discarded. The windows are flanked by two abstract Christmas trees beside the main door upon which a hidden snow machine showers each with falling flakes. 2011